Understanding & Predicting Jury Behavior
What works and what doesn’t

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Jurors are your audience. They make or break your case.Atticus Finch best summarized a jury’s importance in his closing argument: “The court is only as sound as its jury, and a jury is only as sound as the men and women who make it up… The integrity of our courts and our jury system—that is no ideal to me, it is a living and working reality.”
The poignancy of that statement becomes clear through valuable insight offered into jurors’ minds.
Hear from a Superior Court Justice and an attorney who have spoken with over 3,300 jurors in their deliberation room after rendering their verdicts. Hear practical, common sense advice about what works—as well as what does not work—with jurors.
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